Showing posts with label accounting and finance. Show all posts
Showing posts with label accounting and finance. Show all posts

Wednesday, June 10, 2009

Effective testimonials Must be specific in their commendation.

A testimonial consists of a written or spoken statement,sometimes from a public figure.It is also defined as a Testimonial is a statement, especially one given under oath and a written recommendation of someone's worth or character or a tribute given in appreciation of someone's service etc.

A generic testimonial like "I enjoyed my time at your hotel" won't grab the attention of a business traveler in the same way as, "I was impressed by the 24-hour concierge service, especially when they found an all-night printer at 3 am."So Testimonial must Be effective and that must be specific in their commendations in order to grab the attention of a business man.